Our latest webinar, “Creating a Content Strategy for Support Centers” was a discussion between Scott Abel and one of Canada’s foremost experts in organizing and presenting information online, Ann Rockley. The two discussed the need for a content strategy when setting up a customer support center, what a content strategy is, why support centers need one, and how to get started. They explained how adopting a content strategy can improve customer service, reduce expenses and even help your organization earn revenue. They also touched on how the absence of a content strategy can negatively impact support groups.
This was a successful webinar – with hundreds of attendees!
If you missed the live webinar, you can watch it here now:
Interested in attending our next webinar? Tune in with Scott Abel and Anne Gentle on Friday, April 8, 2011, in “Support 2.0: Leveraging the Social Web for Customer Support”. The first 50 registrants who attend the event will receive a free print copy of Anne’s book, Conversation and Community: The Social Web for Documentation. Sign up Now!
