I’m excited to announce that MindTouch is being honored with a regular guest blog series here at the MindTouch blog titled “Let’s Talk Tech Comm.” Amanda Cross, the Documentation Manager at ExactTarget, will be writing a regular column bringing to us her wealth of experience and an admirable depth of knowledge in the space. She has twelve years of experience in technical communications, holds a BA in Technical Communications from Purdue University and an MBA from the Kelley School at Indiana University.
I met Amanda last year and she is my kind of person, which is to say that she is intensely passionate about her field and the end user. Also, I’ve been amazed by how bleeding edge her team is at ExactTarget in delivering automation and social interactions across their product documentation.
Here’s Amanda’s LinkedIn bio:
My professional experience is primarily in software documentation and information management. Technical communication is a changing field. Far from simple desktop publishers, technical communicators are suddenly realizing the vital part they can play in the software development process.
My first passion is information: creating it, recording it, storing it, and serving it up so that it can help people. My second passion is technology: constant innovation and cost-efficient improvement are my MO.
You can find Amanda on Twitter at @amandacross17. Beginning THIS WEEK Amanda will kickoff her new series and focus on the following topics:
Check out Amanda’s Blog “Let’s Talk Tech Comm” Tuesday 1/24. She highlights the best way for technical communicators to to work with the sometimes difficult subject matter experts (SMEs).






