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In This Issue
- Company News
- Letter from the CEO: An Interview with Robert Scoble – MindTouch: Creating Open Source Software that Enterprise Loves
- Just Launched! Easy One-Click Windows Installer for MindTouch
- It’s Not Your Product, Your Documentation Just Sucks
- Visual of the Month: Get Connected
Company News
- MindTouch partners with Novell to build enterprise wiki. Read the announcement here.
- Are you a fan of your MindTouch product? Recommend MindTouch to your colleagues on LinkedIn!
- Get the latest tips and tricks from MindTouch through the convenience of your own Twitter feed. Follow MindTouch on Twitter!
Letter from the CEO: An Interview with Robert Scoble – MindTouch: Creating Open Source Software that Enterprise Loves
Recently, I had the opportunity to sit down with Robert Scoble (@scobleizer) and discuss how MindTouch is powering next generation product support, user manuals and documentation communities. I took him through how MindTouch has evolved from a general purpose platform for collaboration to becoming a killer strategic documentation application. It’s been a very organic process since the switch over is really the same use case – applied to two different things. One is internal around enterprise systems; the other one is external and involves social media sites. But they’re both delivering collaboration and social capabilities in a web-based environment that’s connecting systems together.
MindTouch is powering some of the Internet’s leading user assistance communities, user manuals, support and customer service portals and documentation sites. Companies like Intuit, Microsoft, Intel, Autodesk and Mozilla all have launched documentation communities which vastly increase lead gen and revenue all while decreasing customer service and support costs.
As Scoble pointed out, “The world of enterprise software and services has changed radically over the last few years. Aaron Fulkerson has seen it all, and his company MindTouch is changing how people work together at big companies.”
Editor’s note: In the video at the bottom of the post, Aaron explains to Scoble why documentation, customer service and support communities are so invaluable to companies. For those of you that don’t have the time to watch the entire video, we’ve noted some highlights below.
@04:34 Aaron talks about how MindTouch customers have created communities around documentation. He also explains how their MindTouch-powered documentation communities help to drive top-line revenue, increase lead generation and lower their support costs.
@06:00 Aaron talks about how MindTouch increases lead generation.
@09:15 Aaron talks about how the Autodesk community (a MindTouch powered site) has completely revolutionized how product support, user manuals and communities are going to be built going forward.
@09:55 Aaron explains the great multilingual capabilities of MindTouch. Depending on language preferences in your browser, the entire chrome of the MindTouch application is updated. This means display of your language preferences is maintained through all site functions, from browsing, to search results, and the buttons you see while contributing articles.
@12:50 Aaron explains and shows curation analytics.
@18:20 Aaron invites you to download the free trial at www.MindTouch.com (and be up and running in minutes!)
Lastly, I’d like to thank our customers. THANK YOU! It’s the season of remembering how fortunate we all are, and here at MindTouch we are all thankful for our customers, our community and employees. Thank you all for your continued support and patronage throughout the year. It has been an amazing one! Happy Holidays!
Just Launched! Easy One-Click Windows Installer for MindTouch
Here at MindTouch, we’re always striving to simplify the installation and maintenance experience of our product – in fact, Mike recently highlighted the joy from one of many customers who appreciates the low maintenance nature of MindTouch.
As a company that has a track record of building an incredibly robust product across Windows and Linux platforms, our users have always had a wealth of deployment package options: source, .rpm, .deb, Windows MSI, virtual images, and even Amazon EC2 AMI images! When we look at deployment options, we’ve tried to stay ahead of the curve: we were one of the first in our product class to offer a virtual image – when Amazon EC2 launched, we also offered an AMI to cloud-enable MindTouch.
While tech-savvy IT administrators have loved the flexibility and ease of our deployment options, the non-IT users have suffered. We know that the experience for installing and evaluating MindTouch locally on Windows has been unnecessarily complex.
Well, this has completely changed. I’m incredibly excited to share with you our newly launched MindTouch Easy Installer for Windows! This is a single 90 megabyte package which contains everything out of the box to get you up and running on your laptop in under 10 minutes on MindTouch Core, MindTouch Platform v10 or MindTouch TCS.
Download the Easy Installer for Windows Now!
It’s Not Your Product, Your Documentation Just Sucks
Do we really have to wade through the 400 page text-based manual you’ve posted online in order to find out why an error keeps us from using your software? Worse, when we finally find the answer, it’s incomplete. So what do we do? A Google search and find the answer elsewhere.
Really? Aren’t we done with just dumping paper based manuals online? No one reads that way on the web. Do you realize how much time you’re taking away from us? We cringe when we land on a site that’s stuffed with PDF’s and lacks a search function.
And maybe that’s why your product isn’t selling as well as it should.
Visual of the Month: Get Connected
This month, we offer you a visual display of the interconnections that exist in our Social Intranet Solution with Workforce by Dachis Group.
