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In This Issue
- Company News
- Upcoming Webinar
- Welcome New Customers
- Letter from the CEO: Autodesk Featured in Gilbane Group Case Study
- Winner of Twitter Giveaway to be Announced March 15
- 3ones Uses MindTouch TCS to Challenge Traditional Publishing Model
- Stat of the Month: MindTouch is all-a-Twitter
- Are you a fan of your MindTouch product? Recommend MindTouch to your colleagues on LinkedIn!
- Get the latest tips and tricks from MindTouch through the convenience of your own Twitter feed. Follow MindTouch on Twitter!
Join our next webinar on March 4, 2011, Managing Technical Writing Teams hosted by Scott Abel and Richard Hamilton. Our guest, Richard Hamilton, author of “Managing Writers: A Real-World Guide to Managing Technical Documentation” is giving away a FREE COPY of the printed book to the first 50 attendees to the live event. Sign Up Now.
Welcome New Customers
Meredith Corporation, Adversitement, Intellimagic, U-Media, THEMIS Program Management, Zebra Imaging
Letter from the CEO: Autodesk Featured in Gilbane Group Case Study
In last month’s newsletter, I detailed the success that Autodesk has enjoyed using MindTouch TCS. This month, with the release of an independent analyst report, I thought it appropriate to continue that conversation. Autodesk has leveraged the power of MindTouch to boost their support community of extreme followers. They’ve done such a thorough job of creating a customer-centric community experience around their help docs that the people at the Gilbane Group decided to dedicate a case study to it.
In their just-released report, Gilbane Group features Autodesk’s MindTouch-powered community. Entitled “Managing Content for Continuous Learning at Autodesk: When DITA Flows into a Social Web Platform”, this case study highlights the importance of adopting a social web platform for your product help documentation to deliver an exceptional customer experience and build a vibrant help community.
“Autodesk focuses on end-to-end experiences — ensuring that its products are easy-to-learn, even better-to-use, and popular among communities of technical professionals. Beyond simply publishing technical documentation, producing online help systems, and developing training tutorials, the company now seeks to promote customer loyalty through a continuous learning environment.
Autodesk has added MindTouch to its content infrastructure to enhance content delivery and to support a continuous learning environment. This social web platform combines a wiki environment for web-based documentation with support for learning communities, social interactions, and content analytics. The wiki organizes content around the customer experience, and the ways in which practicing professionals typically look for answers to questions. For Autodesk customers, the social web takes over where conventional publishing leave off.”
This case study is a must read. I encourage you to download and take advantage of the complete Autodesk Gilbane Group case study.
Winner of Twitter Giveaway to be Announced March 15
Yesterday was your last chance to be entered to win an amazing Twitter-only giveaway from MindTouch which included a FREE MindTouch TCS Cloud instance and an Amazon Kindle stocked full of your favorite Help 2.0, Community Building and Customer Service e-books.
We’re now in the process of collecting the list of new followers and retweeters. Stay tuned: the winner will be contacted and announced March 15 on the MindTouch blog! Thanks again to all of our devoted followers and welcome to all of our new followers.
To stay on top of all MindTouch Twitter-only deals be sure to follow us. Thank you to all those who participated!
3ones Uses MindTouch TCS to Challenge Traditional Publishing Model
3ones is a product development company that caters to communities, consumers, and corporations. Their products appear on various Web sites, social networks, desktops, and mobile devices, and one of their most recent projects, CompleteGuides.net, has become a popular destination for technical books.
3ones strived to open a new chapter in book publishing for the technical market. They set out to defy the traditional publishing model for technical writing in which How-To guides and books for Dummies could be as much as 6 months out of date before even hitting the bookshelves.
3ones chose MindTouch for its price and ease-of-use. Real-time collaboration between authors, editors and graphic designers became possible immediately, with no formal user training, dismissing any problems with out of date material. Single-sourcing the content and publishing across many channels simultaneously adds value without adding effort.
Stat of the Month: MindTouch is all-a-Twitter
This month’s stats highlight our Twitter follower growth since the launch of the Twitter giveaway, which kicked off February 1. Since the campaign launched, the MindTouch twitter account has seen a surge in followers by more than 50%. We are fortunate to have a dedicated Twitter following and are excited to share with you some of our Twitter stats. View the Entire Graph.
If you’re interested in learning more about how MindTouch Charts can help you create executive dashboards, mash-ups and analytics views within your organization, please visit our website.